01
What Makes You a Successful Entrepreneur?
Revenue and valuation are not the only measure. How you build, and how you treat the people who join you, matters just as much.
Theme 01
People & Purpose
I have increasingly realised that people don't really work for companies. They work for their own dreams. The interesting question is whether a company can create a purpose big enough for those different dreams to move in the same direction.
Published articles
02
A Purpose-Driven Company Is the Secret Recipe of a Successful Business
If everyone has different personal dreams, purpose is what keeps people moving in the same direction at work.
03
The Founder Cannot Delegate Purpose
A consultant can help you find the words. The belief behind them still has to come from the founder.
04
Reality Check: A Purpose Is Tested When It Costs You Something
Purpose is easy when business is comfortable. It becomes real when following it has a price.
05
Culture Is What Happens After the Founder Leaves the Room
Culture is visible in the small decisions people make when nobody senior is watching.
06
You Don't Build Culture by Writing Values
Copying good-sounding values into a company profile is the easy part. Culture is shaped by what leaders do, reward and tolerate afterwards.
07
When KPIs Start Fighting Your Purpose
Every department can hit its numbers while the customer is still left with an unresolved problem.
08
What Founders Reward Eventually Becomes the Culture
People learn the real culture from who gets promoted and appreciated, not from what leadership says about values.